Citation:

Sharda Kumari, 2021. "Interplay of AI-Driven Maritime Logistics: An In-Depth Research into Port Management, Advanced Operations Automation, and CRM Integration for Optimized Performance and Efficiency" ESP Journal of Engineering & Technology Advancements  1(1): 1-6.

Abstract:

The maritime fleet industry is undergoing a paradigm shift due to rapid advancements in digital technologies, automation, and artificial intelligence (AI). This paper presents an in-depth research into the interplay of AI-driven maritime logistics, focusing on port management, advanced operations automation, and customer relationship management (CRM) integration for optimized performance and efficiency. The research addresses the critical need to enhance the maritime supply chain, considering the increasing global trade demands and environmental concerns. The paper investigates the latest AI applications in port management, including autonomous cranes, terminal optimization algorithms, and predictive analytics for resource allocation. It further explores the benefits of advanced operations automation, such as real-time fleet tracking, route optimization, and fuel consumption monitoring. Additionally, the research delves into the seamless integration of CRM systems with maritime logistics, enabling streamlined communication, improved customer service, and data-driven decision-making. Through a thorough examination of case studies, best practices, and cutting-edge technologies, this paper aims to provide insights and recommendations for the maritime industry to embrace digital transformation and harness the power of AI, automation, and CRM integration for unparalleled performance and efficiency.

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Keywords:

Artificial Intelligence, Maritime Logistics, Port Management, Operations Automation, CRM Integration.